PWF | Property Wealth Finance

Google Display Ads · Operator Deck

← All campaigns

Hand-off pack for the Google Ads Display operator. Each variant is a Responsive Display Ad — upload the marketing image + PWF logo, paste the short headlines, long headline, and descriptions into the Google Ads asset slots.

Jump to variant
Wealth Management
V1 · AspirationalV2 · Question-ledV3 · Retire your wayV4 · Shared horizonV5 · Regular tripsV6 · Quiet rituals
Customer Portal
V1 · Build your wealthV2 · Grow wealth in real timeV3 · Monitor your wealth
Campaign

Wealth Management

6 variants · Responsive Display Ad
V1
Aspirational
Google Display · Responsive Display Ad #
Marketing image
assets/images/heroes/photo-1574482211311-45a2169db57c.jpg
Logo
PWF brand logo (square 1:1, 1200×1200)
Business name
PWF
Final URL
https://www.pwf.com.au/wealth-creation
CTA preset
Book Now
Short headlines up to 5 · max 30 chars each (using first 5 of the RSA pool)
  1. Forever Friends. Forever Plan.30/30
  2. Wealth Management | PWF23/30
  3. Plan the Life You've Chosen27/30
  4. Independent Wealth Advice25/30
  5. Free 30-Minute Review21/30
Long headline 1 required · max 90 chars
Long headline 66 / 90
Friends for life. Finances to match. — Plan the life you've chosen
Descriptions up to 5 · max 90 chars each (3 provided)
  1. Your people. Your milestones. The plan that keeps you in step. Free 30-min review.82/90
  2. Wealth management since 2004. No products, no commissions. A written plan, yours to keep.89/90
  3. Lifestyle-led planning for Aussies whose wealth should match the life they've chosen.85/90
V2
Question-led
Google Display · Responsive Display Ad #
Marketing image
assets/images/heroes/photo-1752650143236-b028e8778b0e.jpg
Logo
PWF brand logo (square 1:1, 1200×1200)
Business name
PWF
Final URL
https://www.pwf.com.au/wealth-creation
CTA preset
Learn More
Short headlines up to 5 · max 30 chars each (using first 5 of the RSA pool)
  1. Friends Are Forever. Plan?26/30
  2. Is Your Plan Built to Last?27/30
  3. Wealth Review | Free 30 Min27/30
  4. PWF | Independent Advice24/30
  5. Plan for the Long View22/30
Long headline 1 required · max 90 chars
Long headline 67 / 90
Your friends are forever. Is your plan? — Free 30-min wealth review
Descriptions up to 5 · max 90 chars each (3 provided)
  1. Forever friendships deserve a forever plan. Free 30-min review. Yours to keep.78/90
  2. Independent wealth advice. No commissions, no products. A written plan, yours to keep.86/90
  3. PWF builds long-view plans for Aussies who want their wealth to match their life.81/90
V3
Retire your way
Google Display · Responsive Display Ad #
Marketing image
assets/images/heroes/photo-1698374178988-9da9609584b8.jpg
Logo
PWF brand logo (square 1:1, 1200×1200)
Business name
PWF
Final URL
https://www.pwf.com.au/wealth-creation
CTA preset
Book Now
Short headlines up to 5 · max 30 chars each (using first 5 of the RSA pool)
  1. Retire With Your Lifestyle26/30
  2. Retire Your Way | PWF21/30
  3. Lifestyle-Led Retirement24/30
  4. Plan To Retire Well19/30
  5. PWF Retirement Planning23/30
Long headline 1 required · max 90 chars
Long headline 62 / 90
Retire with the lifestyle you love. — Lifestyle-led retirement
Descriptions up to 5 · max 90 chars each (3 provided)
  1. Same beach. Same dinners. Same trips. Retire with the lifestyle you love. Free review.86/90
  2. Lifestyle-led retirement planning for Australians who want to retire on their own terms.88/90
  3. PWF builds retirement plans around your life - independent, written, and yours to keep.87/90
V4
Shared horizon
Google Display · Responsive Display Ad #
Marketing image
assets/images/heroes/photo-1506869640319-fe1a24fd76dc.jpg
Logo
PWF brand logo (square 1:1, 1200×1200)
Business name
PWF
Final URL
https://www.pwf.com.au/wealth-creation
CTA preset
Learn More
Short headlines up to 5 · max 30 chars each (using first 5 of the RSA pool)
  1. Same Friends. Same Horizon.27/30
  2. Wealth for the Long View24/30
  3. Built Around Your People24/30
  4. Plan for Shared Destinations28/30
  5. Lifestyle-Led Planning | PWF28/30
Long headline 1 required · max 90 chars
Long headline 54 / 90
Same friends. Same horizon. — Wealth for the long view
Descriptions up to 5 · max 90 chars each (3 provided)
  1. Same horizon. Same destination. The plan that keeps you with the people you choose.83/90
  2. Long-view wealth management for Australians planning the life they want to share.81/90
  3. Lifestyle-led, independent, written - built around the people in your life. Free review.88/90
V5
Regular trips
Google Display · Responsive Display Ad #
Marketing image
assets/images/heroes/photo-1533444273691-ebf51af8fd9c.jpg
Logo
PWF brand logo (square 1:1, 1200×1200)
Business name
PWF
Final URL
https://www.pwf.com.au/wealth-creation
CTA preset
Book Now
Short headlines up to 5 · max 30 chars each (using first 5 of the RSA pool)
  1. Same Trips. Every Year.23/30
  2. Built for the Long Run22/30
  3. PWF | Lifestyle-Led Planning28/30
  4. Friends, Trips, Forever23/30
  5. Plan That Keeps Showing Up26/30
Long headline 1 required · max 90 chars
Long headline 48 / 90
Same trips. Every year. — Built for the long run
Descriptions up to 5 · max 90 chars each (3 provided)
  1. Annual trips, long weekends. The plan that keeps showing up - because your friends are.87/90
  2. Built for the long run. Lifestyle-led wealth management for the trips that matter.82/90
  3. Plan around the rituals you keep - PWF wealth management, independent and written.82/90
V6
Quiet rituals
Google Display · Responsive Display Ad #
Marketing image
assets/images/heroes/photo-1576477987917-9d056d379228.jpg
Logo
PWF brand logo (square 1:1, 1200×1200)
Business name
PWF
Final URL
https://www.pwf.com.au/wealth-creation
CTA preset
Learn More
Short headlines up to 5 · max 30 chars each (using first 5 of the RSA pool)
  1. Same View. Same Plan.21/30
  2. Built For The Moments21/30
  3. PWF | Lifestyle Planning24/30
  4. Plan For Slow Weekends22/30
  5. Wealth For The Moments22/30
Long headline 1 required · max 90 chars
Long headline 45 / 90
Same view. Same plan. — Built for the moments
Descriptions up to 5 · max 90 chars each (3 provided)
  1. Sunsets, mornings, slow weekends. The moments that don't need words. Plan around them.86/90
  2. Lifestyle-led wealth advice for the quiet rituals that make the life worth planning.84/90
  3. PWF builds plans around the people, the trips, the moments. Independent and written.84/90
Campaign

Customer Portal

3 variants · Responsive Display Ad
V1
Build your wealth
Google Display · Responsive Display Ad #
Marketing image
assets/images/customer-portal/customer-portal.png
Logo
PWF brand logo (square 1:1, 1200×1200)
Business name
PWF
Final URL
https://www.pwf.com.au/wealth-creation
CTA preset
Learn More
Short headlines up to 5 · max 30 chars each (using first 5 of the RSA pool)
  1. Build Wealth On Demand22/30
  2. PWF Customer Portal | Live26/30
  3. Track Every Step Of Your Plan29/30
  4. Every Milestone. Every Dollar.30/30
  5. Real Growth, Real Time22/30
Long headline 1 required · max 90 chars
Long headline 49 / 90
Build wealth. On demand. — Your wealth, on demand
Descriptions up to 5 · max 90 chars each (3 provided)
  1. Track every step of your wealth plan, every milestone, every dollar of growth.78/90
  2. Real-time visibility on the wealth you're building - one portal, anytime, anywhere.83/90
  3. Build wealth on demand. The new PWF Customer Portal is now live for all clients.80/90
V2
Grow wealth in real time
Google Display · Responsive Display Ad #
Marketing image
assets/images/customer-portal/customer-portal.png
Logo
PWF brand logo (square 1:1, 1200×1200)
Business name
PWF
Final URL
https://www.pwf.com.au/wealth-creation
CTA preset
Learn More
Short headlines up to 5 · max 30 chars each (using first 5 of the RSA pool)
  1. Watch Your Wealth Grow22/30
  2. PWF Customer Portal | Live26/30
  3. Live Wealth Tracker19/30
  4. Grow Wealth, In Real Time25/30
  5. Every Milestone. Every Dollar.30/30
Long headline 1 required · max 90 chars
Long headline 46 / 90
Watch your wealth grow. — Live wealth tracking
Descriptions up to 5 · max 90 chars each (3 provided)
  1. Watch every step of your wealth plan grow - every milestone, every dollar - live.81/90
  2. The new PWF Customer Portal. Real-time visibility on the wealth you're growing.79/90
  3. Live wealth tracking against your plan. Available now to all PWF clients.73/90
V3
Monitor your wealth
Google Display · Responsive Display Ad #
Marketing image
assets/images/customer-portal/customer-portal.png
Logo
PWF brand logo (square 1:1, 1200×1200)
Business name
PWF
Final URL
https://www.pwf.com.au/wealth-creation
CTA preset
Book Now
Short headlines up to 5 · max 30 chars each (using first 5 of the RSA pool)
  1. Monitor Your Wealth Anytime27/30
  2. Tasks, Milestones, Growth25/30
  3. PWF Customer Portal19/30
  4. Every Move, In One Place24/30
  5. Anytime, On Any Device22/30
Long headline 1 required · max 90 chars
Long headline 57 / 90
Monitor your wealth, anytime. — Tasks, milestones, growth
Descriptions up to 5 · max 90 chars each (3 provided)
  1. Tasks, milestones, growth. Every move you and PWF make - one place, anytime.76/90
  2. Monitor your PWF wealth plan anytime. Live tracking, task alerts, milestone reminders.86/90
  3. Always-on visibility into your PWF wealth - tasks, growth, milestones, plan progress.85/90